John H asked:
I am currently trying to drill down on the best way to target personal health insurance clients, by demographical and psychograpical data. What were the questions you asked to get you to that point. I’m in the Georgia area, so if you are out of state, I won’t be competing with you. I have some ideas, but am working on some test marketing pieces and want to make sure I’m hitting the best sample. Thanks for your help.
Reginald
I am currently trying to drill down on the best way to target personal health insurance clients, by demographical and psychograpical data. What were the questions you asked to get you to that point. I’m in the Georgia area, so if you are out of state, I won’t be competing with you. I have some ideas, but am working on some test marketing pieces and want to make sure I’m hitting the best sample. Thanks for your help.
Reginald
